PROJECT Las Vegas
Partner: Informa Markets
Location: Las Vegas, USA
PROJECT LAS VEGAS
Representing what’s new, now, and next in men’s and women’s contemporary apparel, footwear and accessories, PROJECT Las Vegas is where domestic and international buyers go to be inspired by higher-end brands, find margin-building products from relevant mid-market labels, and connect with like-minded industry thought leaders and fashion insiders. Through a fusion of community, education, media, and experiences, PROJECT Las Vegas generates global awareness and drives commerce, welcoming 15,000 retail attendees representing 59 countries with 55% of these being C-Suite.
PROJECT Las Vegas is organized by Informa Markets (a FTSE 100 company), the world’s leading exhibitions organiser with a portfolio comprised of more than 550 international B2B events and brands in 14 specialist markets, welcoming 5.8 million attendees across 40 countries, including world renowned MAGIC AND PROJECT shows in the Fashion Division.
“We are proud to provide the fashion community with an experience that highlights the sustainable business practices and production methods of designers and brands to address the Sustainable Development Goals.”
COMMITMENT TO ACTION
In line with Informa Markets placing sustainability at the core of business operations and practices, PROJECT Las Vegas championed the Sustainable Development Goals to inspire and action progress throughout the trade show, programming, marketing, and event activations.
PARTNERSHIP
In collaboration with the Conscious Fashion Campaign, PROJECT Las Vegas built upon the show’s existing recognition of Conscious Collections and highlighted brands in curated installations that addressed the Sustainable Development Goals in their business and production practices. A co-created lookbook, underpinned by the Sustainable Development Goals framework, was produced by fashion model Mimi El-Ashiry for retailers to discover impact brands’ business models and initiatives to positively transform the world.
INDUSTRY ENGAGEMENT
Companies represented included Barney’s, Bergdorf Goodman, Bloomingdales, California Apparel News, DefineMe Fragrance, Dillards, Doyenne, Elk, Etica, Fred Segal, Good HYOUman, Hanky Panky, Indigenous, Intermix, Macy’s, MAME Soy Candles, Mauriti, Mimi El-Ashiry, Nordstrom, N:Philanthropy, Pleatsmama, Pura Vida, Que, Riley Vintage, Sak’s Fifth Avenue, Sanctuary, Spell, Urban Outfitters and Virgins, Saints & Angels.